MORE COMFORTABLE THAN THE
WELCOME TO SECTION 103
We evaluate a school’s retail landscape and create what fans — men, women, and children — are clamoring for, from the basics they can’t seem to find to our exclusive, conceptual designs based on the school’s brand, history, and traditions.
Each thoughtful design is screen printed on the softest, best-fitting products we’ve ever tried, and we allow fans to direct which products we produce by voting on our unreleased designs.
Up first, the old alma mater, Georgia Tech. More to come soon.
FELIZ BOBBY DODD SHIRTS ARE BACK
Our popular Feliz Bobby Dodd sweatshirts are back and now available as a long sleeve navy t-shirt.
COACH HOODIES ARE BACK
Coach Key is here to stay! And so is his short sleeve hoodie. We have a few short and long sleeve left, but more are coming soon, so pre-order now.
They will ship just before Christmas, so no guarantee you’ll get them before Christmas, but order now before we run out again!
NEW RAMBLIN' WRECK SCRIPT SHIRTS
Our new Ramblin' Wreck script design is available as a unisex t-shirt and hoodie as well as a women's v-neck and long sleeve t-shirt.
Exclusive home of ATL gear
Section 103's founder is a proud Georgia Tech grad that designed Georgia Tech's football field, including the ATL logo at the 25-yard lines. Now Section 103 is the only place you can buy apparel with the ATL logo.
THE ESSENTIALS
In 2018, Georgia Tech unveiled their first new wordmark in 40 years. It's about time someone made it more available on apparel.
